We're so glad you stopped by. Petite Étoile is a small, thoughtfully curated children's boutique right here in the heart of Salem — where every piece is chosen with care for your family.
Hand-picked styles
Salem, MA 01970
Petite Étoile — French for "Little Star" — was born from a simple belief: that every child deserves to be dressed with the same care and attention you'd give yourself. We opened our doors on Derby Street with a mission to create a welcoming space where families can discover clothing and accessories they'll actually love.
Nothing here is mass-produced or impersonal. Every garment, every toy, every little accessory is selected by hand — for softness, for durability, for the way it looks on a real child. We're proud to be a neighborhood staple for Salem families, and we treat every visit like a welcome from an old friend.
Derby
Historic Salem
Little
Stars, big style
From first steps to school days, we carry pieces that grow with your child — and hold up through every adventure.
Soft fabrics, playful prints, and thoughtful designs for newborns through early elementary. Everyday wear that's as comfortable as it is charming.
Tiny hats, delicate bows, cozy socks, and the little details that make an outfit feel complete. Because the smallest touches matter most.
Milestone gifts, baby shower finds, and keepsake items you'll want to hold onto. Beautifully packaged and ready for any occasion.
Every item is chosen by hand for quality, comfort, and style — not by a spreadsheet.
A welcoming, unhurried space where kids and parents alike feel at home.
On Derby Street, in the heart of Salem — easy to find, easy to love.
From christenings to birthday parties, we have something special for every moment.
Have a question about our collections, need sizing help, or just want to say hi? Drop us a line and we'll get back to you shortly.
Thank you for reaching out. We'll get back to you as soon as we can.